Ep. 1: Dr. Ben Fishbein – Orthodontic Marketing, Delegation, Practice Growth & Community Impact

Dr. Ben Fishbein is the founder of Fishbein Orthodontics, a multi-location practice on the Gulf Coast of Florida known for its bold branding, strong community involvement, and innovative approach to marketing. A nationally recognized speaker and practice growth strategist, Dr. Fishbein shares real-world insights that challenge conventional thinking in the orthodontic profession.

On this episode, you will discover:

  • Why many orthodontists unintentionally limit their growth—and how to break through with mindset shifts

  • How Fishbein Orthodontics uses marketing, branding, and price transparency to attract new orthodontic patients

  • What orthodontic delegation really looks like in a large, multi-office team—and how it drives efficiency

  • How community impact, including giving back through donated orthodontic treatment, can become your practice’s superpower

  • A behind-the-scenes look at the Fishbein Fundamentals course and what makes it a must-visit for orthodontic innovators

Recorded March 14, 2020 in Pensacola, FL at Fishbein Fundamentals.

 
 

Generous support for this podcast comes from:

 
Dr. Chris Cetta

Dr. Christopher Cetta is a board-certified orthodontist practicing with Blue Wave Orthodontics in Bradenton, FL. Dr. Cetta is the co-inventor of Precision Aligner Buttons™ by DynaFlex. He has authored several journal articles and speaks on orthodontic product development and innovation. Dr. Cetta is the host of The Illuminate Orthodontic Podcast. Dr. Cetta also plays bass for two rock bands, including the all-orthodontist group Relapse.

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Ep. 2: Dr. Dave Paquette – Orthodontic Innovation, Airway Insights & Sagittal First Philosophy

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The Illuminate Orthodontic Podcast Origin Story