Ep. 11: Dr. Grant Collins – The Braces Guy® on Orthodontic Culture, Leadership & Social Media Tips
Dr. Grant Collins, perhaps better known as The Braces Guy®, is a Minnesota-based orthodontist and one of the most recognized social media innovators in the orthodontic profession. As the founder of Collins Orthodontics, Grant has built a mission-driven practice rooted in customer service excellence, positive office culture, and creative outreach beyond traditional orthodontic boundaries.
On this episode, you will discover:
How this orthodontist turned an empty schedule into a thriving practice through vision, values, and hard work
Why focusing on mission over self transformed his team and patient experience
Creative strategies for delivering Ritz-Carlton and Disney-level customer service in your orthodontic office
Tips on building a healthy relationship with social media while growing a recognizable personal brand
How The Braces Guy uses short-form content, team empowerment, and community engagement to drive orthodontic innovation
Recorded September 10, 2021 at the Mother of Pearls Conference in Minneapolis, MN
