Ep. 19: Illuminate Live Miami feat. Dr. John Pham, Dr. Adam Schulhof & Dr. Alfred Griffin III

Illuminate Live feat. Dr. John Pham, Dr. Adam Schulhof & Dr. Alfred Griffin III

Dr. Chris Cetta hosts a special Illuminate Live edition of the podcast recorded during the AAO Annual Session in Miami Beach. This orthodontic innovator round table brings back to the podcast Dr. John Pham of InBrace, Dr. Alfred Griffin III of LightForce Orthodontics, and Dr. Adam Schulhof of Grin, three of the most forward-thinking orthodontists shaping the future of the profession. With their companies redefining what’s possible in orthodontic care, this live discussion explores emerging technologies, mindset shifts, and how to create the best experience for today’s patients.

On this episode, you will discover:

  • Why today’s orthodontist must think like an innovator to stay ahead in a rapidly evolving field

  • How patient demands for esthetics, convenience, and customization are reshaping the modern orthodontic practice

  • The real-world challenges and rewards of launching a tech company as an orthodontist

  • What the orthodontic “Blue Ocean” looks like—and how to position yourself for future success

  • Actionable advice for doctors who have a product idea or want to lead the next wave of innovation in orthodontics

Recorded May 21, 2022 at Bodega Speakeasy during the AAO Annual Session in Miami Beach, FL.

 
 
 

Generous support for this podcast comes from:

Dr. Chris Cetta

Dr. Christopher Cetta is a board-certified orthodontist practicing with Blue Wave Orthodontics in Bradenton, FL. Dr. Cetta is the co-inventor of Precision Aligner Buttons™ by DynaFlex. He has authored several journal articles and speaks on orthodontic product development and innovation. Dr. Cetta is the host of The Illuminate Orthodontic Podcast. Dr. Cetta also plays bass for two rock bands, including the all-orthodontist group Relapse.

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Ep. 20: Dr. Chris Bonebreak Jackson – MIT to Wall Street, 3D Printing in Orthodontics & LightForce

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Ep. 18: Dr. Blair Feldman – Orthodontic Retention, Retainer Club, Mouthguards & Patient Lifetime Value